Contact us now! Among our partners already won over: Guerlain, Piage, Kenzo, Nestlé, Baume & Mercier The number of merchants and brands that optimize their platform through the use of 3D technologies is constantly Uganda Phone Number List increasing. The global market for the sector reached 5.3 billion euros in 2017 and forecasts announce it to 17.3 billion by 2023 . In conclusion, although there is still a lot of room for improvement for these solutions, it is certain that 3D modeling will be more and more essential in the future. In the field of e-commerce, configuration and 3D modeling services, interactive product visualization and mass customization will help to better capture the attention and retain customers.
Consequently improving conversion rates. Do not miss this excellent opportunity. Hapticmedia has over 15 years of expertise in 3D modeling, visualization and configuration for the industry. We have references at LVMH, Forbes, Les Echos, le Point, BFMTV . Contact us now to benefit from the value we can bring to your business. The Kelly and Birkin bags, the Dyonisus from Gucci, the 2.55 from Chanel or the Speedy from Louis Vuitton are the items that attract consumers and stay in their minds as attractive and must-have items. These anchor points not only set a theme for brands, but also sell other items, like key chains, scarves or wallets, which are admittedly expensive, but still cheaper than average. In this way, they become “affordable” to potential consumers.
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3. Rarity People are afraid of scarcity ; luxury buyers too. They want what they cannot have and are willing to put in the effort to get it. Products that are scarce or not available to a large audience are in high demand and sell very well, as they create a feeling of scarcity and exclusivity. Hermès illustrates such a neuromarketing strategy. The brand’s exclusivity is guaranteed by its limited supply and restrictive pricing, which puts iconic bags like the Birkin and Kelly above $ 10,000. The company has such a restrictive distribution and distribution strategy that the demand for its products is constantly high and the market is never saturated.
Subscribe: We regularly offer luxury business information Hapticmedia has worked with many luxury brands, including Piaget, Guerlain, Kenzo , and has over 15 years of expertise in immersive technologies, including 3D visualization, personalization and configuration, engraving, augmented reality, l ‘virtual fitting, and benefits from the support and coverage of LVMH, Forbes, Les Echos, Le Point, BFMTV. Consult our client projects here with Gerlain, Kenzo, Baume & Mercier , Baccarat, Edenly or contact us now to discover the real improvements we will bring to you.We understand the motivation of brands to invest in creating a seamless experience across multiple channels and at different touchpoints. In short, in retail, physical and digital must now be organically linked : the future will be Phygital.
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Drew Green, CEO of the largest bespoke costume maker INDOCHINO, points out that when it comes to customer acquisition, online-only businesses face higher costs than those running physical locations that can attract appointments or even become attractions for tourists. Further, it confirms that consumers who access both online and offline channels generate more sales. “ In a market where we have a showroom, our online sales are growing twice as fast as in a market where we don’t, ” he said in an interview with CBC News Canada. Indeed, physical stores, explains retail expert Doug Stephens, should not be evaluated solely on the basis of their sales, but also their media value because a physical environment exposes the consumer to the brand’s message.
more controllable way. To generate a meaningful and memorable experience that converts, you have to cover every step of the customer journey. This is why, as we explained in detail in a previous article, physical stores are extremely valuable in omnichannel strategies , Coronavirus: the phygitalization of retail sales is accelerating. The COVID-19 crisis has accelerated the digitalization of retail, dramatically increased the number of e-shoppers and changed their purchasing behavior. Before the coronavirus, for example in the first week of March in the United States, only 11% of adults confirmed having done more errands than usual, while on March 22 the figure rose to 37% , according to CivicScience. In addition, during the 4 days between March 12 and March 15, the total order volume jumped 210% compared to the same period last year.