A new digital shopping experience means that brands will have less direct contact with customers and will need to adopt more digital tools and technologies, as consumers need an engaging and personalized digital shopping experience, as well as personalized products adapted to the singularity of their tastes . Ready to use 3D Configuration El Salvador WhatsApp Number List Technology like Guerlain, Baume, Kenzo to increase conversion rates? Contact Hapticmedia for a free quote! Brands like Guerlain have doubled their conversions by offering beauty fans the opportunity to design their own lipstick on DTC channels.

The 3D configurator designed by Hapticmedia allows makeup enthusiasts to see what their product will actually look like before ordering it. 2. To compensate for the lack of “touch and feel” adopt 3D technologies: visualization, configuration and customization. At its best, 3D visualization gives a precise, detailed and interactive presentation of products , as it integrates all the elements necessary for a complete immersive experience: lighting effects, viewing angles, textures, color nuances etc. A well-executed high-end 3D model can be viewed from different angles and offers a 360 ° perspective.

El Salvador WhatsApp Number List

It Is One Of The Oldest And Easiest Personalization Techniques.

With such extensive applications, the global 3D visualization and rendering software market was valued at $ 747 million in 2016 and is expected to reach $ 2,904 million by 2023 . A growing number of companies are investing in 3D visualization technology to provide their customers with a better digital shopping experience that compensates for the lack of “touch and feel” which is a major barrier to online shopping. 3D visualization for marketing purposes According to scientists, the human brain processes visuals about 60,000 times faster than texts and, in fact, 80% of all information processed by our brain is visual. This principle was illustrated by Ruth Colvin Clark and Richard E.

Mayer in their e-Learning and the Science of Instruction book , where they demonstrated that when text instructions are accompanied by graphics , student performance on tests increases by 89%. . Marketers, who know the importance of visuals in attracting, engaging, persuading and, of course, converting the target, will immediately grasp the relevance of 3D visualization in their marketing strategy. Here’s why and how: Provide a lighter, faster and safer interactive presentation of products. Digital marketing technologies like 3D setup and 3D visualization are gaining popularity, especially in high-end markets. Ready to use 3D Configuration Technology like Guerlain, Baume, Kenzo to increase conversion rates? Contact Hapticmedia for a free quote!

With The Increasing Demand For Personalization, It Keeps Gaining Popularity.

Brands like Guerlain have doubled their conversion rate by offering beauty fans the opportunity to create their own lipstick on DTC channels. The 3D configurator designed by Hapticmedia allows buyers to see what their product will actually look like before ordering it. 3D visualization makes it possible to understand the product through interaction . This technology now solves all the problems and limitations. Customers view in real time as the site owner receives analysis of their behavior . There is also no need for third-party plugins to activate this service.

3. Omnichannel marketing: integration and synergy Marketing defines omnichannel as ” a cross-channel approach to sales that always offers customers the same fluidity in the shopping experience , whether online from a desktop or mobile device, over the phone. or in a physical store ”. Omnichannel focuses on the customer and follows them through their use of various devices on different platforms . The aim is to align objectives, messages, tools and approaches to ensure that the channels complement each other in a coherent way, for an overall strategic synergy.

Leave a Reply

Your email address will not be published.