A sitemap is a site map in XML (Extensible Markup Language) . It takes the form of a file containing an enriched list of internal URLs of a website. A sitemap provides search engines with information about the nature of a website’s internal URLs. Without it, some URLs would not be discovered by robots. If for example a URL of your site is not linked by any other URL, then it is impossible for a robot to index it without the sitemap. Indexing  Tunisia Email List robots (Googlebot for example) therefore need a sitemap to discover all the URLs of your website. Search engine crawlers like Googlebot read this file to crawl your site smarter. source: Google The sitemap also provides search engines with metadata relating to the pages listed.

This metadata informs search engines with information such as the date of the last modification of a web page, its frequency of update or its importance in the website. Search engines use the information contained in the sitemap to optimize the SEO of your website. The protocol The crawlers of the search engines Google, Yahoo! and Microsoft follow the same Sitemap protocol. A document describing the XML schema is also available on the sitemaps.org site. The Sitemap must: Start with an opening ag and end with a closing tag. Specify the namespace (protocol standard) in the tag. Include for each URL a <url> entry as a parent XML tag. Include a childentry for each parent tag.

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What is a sitemap, what is it for?

All other tags are optional. Support for these optional tags varies from search engine to search engine. A sitemap cannot list more than 50,000 URLs and the size of an XML file cannot exceed 10MB (10,485,760 bytes) . Source: sitemaps.org The different types of sitemap entries A sitemap contains URLs: “Classic” (HTML, PDFs, etc.), images, videos. To better understand the importance of a sitemap, a quick decryption of the functioning of indexing robots (also called Crawlers, Web spiders or even Bots) is necessary. To discover and index the different pages of your website, Googlebot (and other robots) proceed as follows: Googlebot finds your site via a link and first analyzes the Robots.txt file . (if the robots.txt file exists, the path to the sitemap must be specified there, example.

The robot then analyzes the HTML source code of your web page, saves it and sends it to Google, Googlebot then crawls and locates all the <a>… </a> tagged links (internal and external) as a user might do by clicking on the links while browsing. This procedure is repeated several times until the complete crawl of your website. Once all the links have been explored, all that remains for Google to do is index your web pages. The robots will visit your site at a frequency dependent on updates to it. The more frequent the updates of your site, the more it is visited by the robots.

Why is the sitemap important?

Tip: in the case of a website creation, do not hesitate to send your sitemap to Google via Google Search Console . To conclude, the importance of the presence of a sitemap is linked to the following observation: if a URL of your website is inaccessible by the root or via its descendant URLs, the robots will not be able to find and index it .But referencing is making your web pages stand out from the billions of other pages that abound on the Web!The best is still not to fall into it.

And to hunt for these frequent SEO blunders!These techniques are to be adapted on a case-by-case basis. Tools like YOODA INSIGHT and SEMrush rely on databases of several million key phrases. They allow you to find new keywords and synonyms in your topic. They also give insight into the competition and potential of each keyword. Know-how and experience are also essential to get the most out of these tools. To conclude, researching the right keywords is an essential step in an SEO strategy . If you neglect this work, you are very likely to be invisible on Google.

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