SEO is a vast subject where myths and legends of the web reign, from which we must first of all detach ourselves. SEO is a discipline where good practices are required under penalty of being sanctioned by Google and disappearing from the Morocco Email List rankings forever. The successive evolutions of the algorithms of the search engines give to the field of referencing a constant dynamic. And it is advisable to stay on standby at the risk of being overtaken. The practice of SEO must support these developments without ever losing sight of the fundamentals, guarantees of long-term success. How to get your website listed without knowledge of the SEO profession? The practice of SEO is essential to be visible and requires real skills .
Web agencies have also specialized in this activity. Depending on your website and your projects, the targeted geographic area, it is important to know the market share of research tools. Without forgetting that search engines and social networks remain the main sources of traffic . Successful SEO is often the result of successful preparation work. The choice of the right keywords is decisive for the SEO and the positioning of your website. It is on the choice of key words or phrases that your SEO strategy is based. You must therefore start your positioning process with this essential step. Neglecting this step while wanting to save time is often synonymous with failure. How to choose the right keywords for the SEO of your website.
Seo Tip 1: Know The Seo Context
Tip 3: create quality content with high added value Successful SEO and positioning involves writing quality content that will be highlighted for Internet users. On the subject of content quality, search engines and social networks are unanimous: content is king. duplicate-content-duplicate contentQuality content = unique and non-duplicated content The latest developments in algorithms amplify this movement towards highlighting unique and quality content . To write texts without interest and without useful information or worse, pumping on a competing site is counterproductive. To succeed in attracting both visitors to your website and search engines, you need to: write useful texts, offer additional content, and add some links to related topics. A blog can be very effective for your SEO.
Related link example: Writing for the web: be seen and read Tip 4: optimize the indexing of your website pages To be well positioned in the results pages of Google and others, it is important to pay close attention to the indexing of your pages. Before reaching a good position on Google , it is still necessary to be indexed by the robots which “crawl” the Web. This is when the SEO optimization of your website comes in. The goal is simple: index the maximum number of web pages in search engines using all SEO optimization techniques for search engines . SEO tip 5: take advantage of positioning optimization criteria All search engines exploit the possibilities of the semantics of certain HTML tags to promote keywords.
Tip 2: Choose The Right Keywords To Rank On The Engines
It is essential to be familiar with the value optimization areas such as, for example, the “title” and “strong” tags . They highlight the key words and phrases that you want to put forward in the SERPs . More than 200 criteria ( page loading time , semantic markup, internet links, breadcrumbs, etc.) promote the positioning of your pages. It is advisable to respect them to the letter to gain valuable places in the ranking of results . Tip 6: promote mobility and sociability The social web and mobile web are gaining momentum. It is important to prepare yourself for new practices and to use these communication channels. The notoriety and visibility of your website requires a good integration of content and the promotion of their authors on social and mobile platforms.
These tools are already widely used and we must make a place for them now. In order to be present and visible to as many Internet users as possible. Your site must be accessible on all devices (mobile friendly) and its content must be easily shared. Tip 7: take advantage of Web 3.0 and its innovations We are in a phase of transformation towards the Semantic Web . In fact, the results offered by search engines will always be more relevant and the meaning of the keywords typed will be more important. Innovations like the Knowledge Graph strengthen the power of search engines. They impose a permanent watch from the moment we enter a SEO strategy.